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ProAction's Productivity Pulse - February 2026
Why Sales Growth Doesn’t Increase Profit Sales are growing. Demand is strong. The pipeline looks healthy. Yet profit barely moves. This month’s Productivity Pulse takes a direct look at what’s happening inside organizations where growth isn’t translating into EBITDA, and why operational clarity determines whether growth becomes a catalyst or a constraint. Sales growth is a stress test. The difference is operational clarity. Let’s build something great. Inside this issue: Why
The Pro-Action Group
6 days ago1 min read


Rethinking Sales Strategy with Emily Shaw | Shocking Profit
On the latest episode of the Shocking Profit Podcast, Tim Van Mieghem sits down with Emily Shaw, a dynamic sales coach at Lushin who transformed her own career through consultative selling. Together, they dive into what it really takes for business leaders and teams to create predictable and consistent sales growth. Here are three key takeaways from our conversation with Emily: Consistency starts with action: The secret to sales growth isn't just a great plan, it's having the
The Pro-Action Group
Feb 91 min read


Why Curiosity Beats Judgement with Gary Fretwell | Shocking Profit
Do you really know where your profits are coming from, or are hidden patterns costing you more than you think? On the latest Shocking Profit podcast, Gary Fretwell reveals why averages can be deceiving. When businesses segment their customers, it’s often a game-changer: suddenly, you see who’s driving results and who’s being unintentionally subsidized. Curiosity and careful data segmentation can uncover overlooked opportunities and reveal you might be running several differen
The Pro-Action Group
Feb 31 min read
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